Theresa Cassiday, freelancer

Copy writing & editing in Omaha, Nebraska and the U.S.


Larsen and Larsen Auction Co.

Larsen and Larsen Auction Co. is based in Sioux Falls, SD. Owner Jonathan Larsen wanted to expand his business into Nebraska, especially the Omaha area. I created a press kit for the company which includes a bio, description of services, testimonials and company information, as well as photos from a successful Omaha auction that I took during the event.

I then executed a public relations plan to distribute the press kit to Omaha media and philanthropic organizations. In addition, I created an RFP response template for future proposals for work.