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Theresa Cassiday, freelancer

As a copy writer and copy editor, I am a storyteller. I help clients find, write, polish, illustrate and publish their stories to attract and retain clients and increase sales. I also do photography and graphic design. How can I help you tell your story?

Storytelling

SuperHeroes bike ride

Super Cruiser Ride for Make A Wish Nebraska

I am, first and foremost, a storyteller. I tell my clients’ stories with words, photos, graphics and designs. I succeed when those stories engage customers and increase sales. I don’t succeed unless you do!

As a storyteller, I play several roles for my clients:

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My roles

Copy writer:  I interview subject matter experts and investigate sources to gather reliable documentation. Then I write engaging copy for your publications. I have excellent spelling and grammar and am fluent in Associated Press style.

Copy editor and proofreader: I edit your copy to polish and perfect your story. I make sure spelling and grammar are correct, text flows smoothly, and that the content reflects your voice and branding.

Technical translator: I “translate” complicated technical information, such as medical research or IT concepts, into easy-to-understand content while maintaining its scientific integrity.

Coach: I teach clients how to recognize the stories they need to tell about their business, employees and successes, and help them choose the best tools to tell those stories.

Project manager: I prepare a proposal to outline steps and the budget (if needed) for a project and set deadlines. I manage the work flow so deadlines are met and the project is completed on time and on budget.

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Storytelling

SuperHeroes bike ride

Super Cruiser Ride for Make A Wish Nebraska

I am, first and foremost, a storyteller. I tell my clients’ stories with words, photos, graphics and designs. I succeed when those stories engage customers and increase sales. I don’t succeed unless you do!

As a storyteller, I play several roles for my clients:

Previous

My roles

Copy writer:  I interview subject matter experts and investigate sources to gather reliable documentation. Then I write engaging copy for your publications. I have excellent spelling and grammar and am fluent in Associated Press style.

Copy editor and proofreader: I edit your copy to polish and perfect your story. I make sure spelling and grammar are correct, text flows smoothly, and that the content reflects your voice and branding.

Technical translator: I “translate” complicated technical information, such as medical research or IT concepts, into easy-to-understand content while maintaining its scientific integrity.

Coach: I teach clients how to recognize the stories they need to tell about their business, employees and successes, and help them choose the best tools to tell those stories.

Project manager: I prepare a proposal to outline steps and the budget (if needed) for a project and set deadlines. I manage the work flow so deadlines are met and the project is completed on time and on budget.

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Next

Other services

Graphic design

Graphic design : My graphic design expertise includes brochures, logos, business cards, newsletters, invitations, postcards, booklets and forms.

Photography

Photography : I specialize in photojournalism-style photography to capture important moments at social and corporate events or during sports. I also create scenic illustrations and close-ups. Please see my online portfolio on SmugMug.

Previous

Other services

Graphic design

Graphic design : My graphic design expertise includes brochures, logos, business cards, newsletters, invitations, postcards, booklets and forms.

Photography

Photography : I specialize in photojournalism-style photography to capture important moments at social and corporate events or during sports. I also create scenic illustrations and close-ups. Please see my online portfolio on SmugMug.

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